interaction between dental practice and a patient is a component of dental
marketing. In some cases, this will encompass concrete details like the way office
staff answers the phone or the list of offered services. In other cases, it
will rely on more diffuse elements like the way logo looks or the branding of
dental materials. But in subtle yet powerful ways, all of these cues establish
an image of practice in the minds of patients. Dental management is the
backbone of the dental practice. Dental management includes appropriate, timely
assessments, which provide diagnosis of mandatory and adjunctive services. A
systematic approach to reactivating overdue hygiene patients must be in place.
Effective communication for treatment planning and explaining the importance of
frequent preventive care appointments is imperative.
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